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A system of advertising signals directed toward a measurable target

Acquisition

Search ads, paid social and monthly campaign management

We set up and manage campaigns, connecting audiences, creative, landing pages and analytics to actual lead quality.

For businesses that need accountable acquisition through Yandex Direct, Google Ads, VK Ads, Meta and other available platforms.

Discuss paid campaigns

Direct answer

Paid Media

SAMSA.AGENCY paid media management includes a media plan, account setup, keywords and audiences, ads, retargeting, analytics, continuous optimization and a clear report. Media spend is paid by the client directly to the platform and stays separate from our management fee.

Price range
Uzbekistan guide: management of one advertising platform from UZS 1,350,000/month; analytics setup and creative are scoped separately.
Timeline
Audit and media plan take 3–5 business days, the first campaign launches in 5–10 days, and the initial optimization cycle takes four weeks.
Not for
Not a fit without media budget, analytics access or willingness to improve the offer, landing page and lead handling based on data.
Advertising signal routed through audience filters toward a target action

Media system

Every signal must reach an outcome

We separate campaigns by objective and intent, configure events and review lead quality. Every budget has a clear role, and every decision has evidence.

Regional rates

Pricing for Uzbekistan, Russia and Belarus

Tashkent and regions

Uzbekistan

One ad platform managed

from UZS 1,350,000/ month

Moscow and regions

Russia

One ad platform managed

from 16,200 ₽/ month

Minsk and regions

Belarus

One ad platform managed

from 360 BYN/ month

The exact price is fixed after a short brief. Taxes, platform fees, third-party services and media spend are not included.

Use cases

01
  • Yandex Direct and Google Ads
  • VK Ads and Meta Ads
  • Retargeting
  • Lead generation for services and e-commerce

Deliverables

02
  • Media plan and forecast
  • Campaign setup
  • Segments and creative
  • End-to-end tracking
  • Optimization and reporting

Proof points

03
  • Media spend remains in the client account
  • We optimize for leads and sales, not clicks alone
  • Campaign, landing page and CRM work as one system

How we make decisions

Before launch, we separate the team fee from media spend and connect campaigns to analytics and CRM. Decisions follow lead quality, sales and acceptable acquisition cost rather than click volume.

Controlled budget

Spend remains in the client account, with limits and reallocation rules agreed in advance.

Message match

Query, ad and landing page continue one promise, with distinct combinations for each audience.

Outcome optimization

We track not just CTR and CPC but qualification, cost per inquiry and final CRM outcome.

Process

  1. 01

    Diagnosis

    We define the business problem, current constraints, available data and the success criterion before estimating delivery.

  2. 02

    Solution design

    We map the solution, integration points and launch sequence so risks and dependencies are visible before expensive implementation.

  3. 03

    Production

    Delivery moves in short, reviewable iterations. Every stage produces a concrete artifact for approval, not a report about activity.

  4. 04

    Launch and growth

    We verify analytics, forms and real workflows. After launch, improvements enter a backlog ranked by leads, revenue or time saved.

Before delivery starts, we record the baseline and keep metrics from different funnel stages separate. More impressions, clicks or conversations do not automatically mean a business outcome. Every solution therefore has one leading metric, guardrails and a review date, while access, documentation and operating ownership are transferred to the client team.

What must be ready

  • A business owner can prioritize work and accept the outcome instead of approving isolated screens, ads or pieces of copy.
  • The current baseline, data source and comparison period are known. If analytics is missing, instrumentation becomes the first explicit stage.
  • Materials, domains, ad accounts, CRM access or APIs required to test the complete journey are available to the delivery team.
  • Legal, brand and technical constraints are documented, including personal data, access roles, approval steps, infrastructure and permitted vendors.
  • The team agrees on the minimum launch outcome and deliberately leaves unproven ideas in the backlog until real usage data exists.

How we evaluate the result

  • Technical quality is reviewed separately through availability, speed, event accuracy, error handling, integrations and data transfer between systems.
  • Behavior is measured by the user’s next meaningful action rather than generic time on page or raw page-view volume.
  • Commercial impact connects lead quality, stage conversion, processing cost and the final CRM, order or support outcome.
  • Changes are compared across equivalent periods and segments; seasonality, budget shifts and parallel campaigns are marked as separate variables.
  • The next backlog follows the review: risk fixes come first, then growth hypotheses with a test cost and an expected signal.

FAQ

Is media spend included in the management fee?

No. Clicks and impressions are paid directly to the platform; the management fee covers the team’s work.

Which advertising platforms do you manage?

We select platforms available in the region, including Yandex Direct, Google Ads, VK Ads and Meta Ads, when they fit the audience and business requirements.

Can we start with an audit of existing campaigns?

Yes. We review structure, goals, queries, audiences, ads, landing pages and data delivery into analytics or CRM.

DISCUSS
PROJECT

Leave a request and we will contact you within 15 minutes to discuss your task.