GRAPHIC DESIGN
AUTOPARTS POSTERS
Client
AUTOPARTS POSTERS
Year
2020
Services
GRAPHIC DESIGN
Stack
- Poster Design
- Retail
Context
THE CHALLENGE
Design a point-of-sale poster for auto parts where price and promotion dates read from a distance while product specs stay available up close.
Solution
We laid the artwork out by priority: brand and item name with specifications at the top, the price as a large chip with the saving percentage in the centre, and the product itself on concrete texture below. The promotion window sits in the lower corner as a contrasting block, so one template is reused for other items by swapping the photo and figures.
Impact & metrics
GraphicFormat
Graphic DesignCategory
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