GRAPHIC DESIGN
KV ALFA BANK ENERGY
Client
KV ALFA BANK
Year
2023
Services
GRAPHIC DESIGN
Stack
- Key Visual
- 3D Visualization
- Advertising
Context
THE CHALLENGE
Build the visual for an Alfa-Bank promotional game where the grand prize is a car and entry means paying by card — both messages needing to land at once.
Solution
We staged the scene around a charging point: an electric car with the brand mark on its plate, smartphones showing charge bars beside it, and arcs of electricity linking payment to energy. The «Impulse of transfer» headline sits on the dark left field so the type doesn't fight the gloss of the scene, with the entry condition as a subhead beneath.
Impact & metrics
GraphicFormat
Graphic DesignCategory
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